ABOUT US
GROWING AND RISING WITH A DEVELOPMENT OF NEW CITIES.
We offer a wide range of high-quality products that are reliable, durable, and efficient. We have a good selection of brands and models for various products such as faucets, toilets, sinks, showerheads, and bathtubs.
Who Are We
Sanitary Materials Company (SMC) distinguishes itself as one of the pioneers in the Bathroom Building Materials industry in the UAE. Since its inception in the early 70s, SMC has had a trajectory growth path as a world class leader in its sector – a success that ran along UAE’s swift transformation into a first-world economy.
Established in 1974, Sanitary Materials Company easily carved a niche in Abu Dhabi market. By providing quality material, SMC was able to meet the demand of a constantly changing landscape across the Emirate. Armed with its strong brands and exclusive agencies for Hansgrohe Mixer (Germany), ROCA Sanitario and ROCA Ceramic Tiles (Spain) from early years, SMC managed to easily capture a significant market share with many landmark projects in its portfolio.
Meet Our Team
A subsidiary company of Al Rumaithy Investment Group, SMC is led by the powerful vision set by the Group’s Chairman and Members of the Board. With decades of experience and its constant pursuit for innovations, SMC has always met the stringent standards and high-end requirements of international consultants in the UAE. SMC supplied VIP palaces, 5-star hotels, military compounds, ministry and governmental offices, hospitals, oil and gas projects, malls, commercial and residential buildings with high-quality sanitary materials. Consequently, it is very rare to find a prestigious structure in the UAE capital that misses one of SMC brands.
Today, SMC’s Owners and Executive Management are committed to lead the industry through innovation and continue to set new benchmarks in the building materials supply industry for the region.
Mr. Badih
Al Habil
Ahmed Mohamed Al Rumaithy
Mr. Rashid Ahmed Al Rumaithy
Eng.
Osama Ailabouni
Chairman's Message
In the early 70s, our late father Dr. Mohamed Khamis Al Rumaithy, made a tough choice between being the First Undersecretary for the Ministry of Health and becoming a businessman.
He chose to quit the public sector and followed a vision towards the challenging path of business. In so doing, he became among the elite pioneers that taught a new generation the principled way to success. The extraordinary success of Al Rumaithy Establishments gave rise to Al Rumaithy Investment Group which includes SMC as one of its leading subsidiary companies.
Needless to say, the sustained market leadership of SMC is underpinned by the same fundamentals beliefs that guided our founders. We are very proud of our legacy and will keep on pursuing bigger achievements and progress with the timeless wisdom of the old generation and the adventurous spirit that drives us today.
While we do our best today, we are ever looking forward, aspiring for a greater impact as we add value to the industry and contribute more and more to nation building.
Ahmed Mohamed Al Rumaithy
Chairman
We pride ourselves on offering an extensive array of premium products that exhibit superior quality, reliability, durability, and efficiency. Our diverse product range encompasses a wide selection of esteemed brands and models, catering to various requirements in faucets, toilets, sinks, showerheads, and bathtubs. Our team of knowledgeable and affable professionals possesses the expertise to provide invaluable guidance and consultation pertaining to product selection, installation procedures, and maintenance practices. We prioritize addressing customers’ queries comprehensively and endeavor to deliver tailored recommendations that align with their unique needs and preferences.
